Social Psychological Framework for Climate Advocates

Join Psychologists David Sherman and Leaf Van Boven (CCL's Sept 2018 monthly speakers) as they review the main findings and framework for their recent research. Deepen your understanding of how to utilize the strategies of affirmation, norms, immediacy and legacy in your own climate advocacy and citizen lobbying. Dr. Van Boven is a professor of psychology and neuroscience at the University of Colorado, Boulder, and Dr. Sherman is a professor of psychology and brain sciences at the University of California, Santa Barbara. 

Helpful Links:

• CCL Presentation Slides
• Recent Sherman, Shteyn, Han & Van Boven research article
• Behavioral Climate Policy Conference (online, UC-Boulder, Friday, October 23)

• Theoretical Background (4:19)
• Framework For Overcoming Barriers (27:10)
• Data & Findings (42:07)
• Implications for Advocacy & Training (52:49)