Photos
The biggest part of what makes Citizens' Climate Lobby so special is our volunteers. They are the ones meeting with government officials, helping people in the community, and working hard to make change happen. The photography style of the images in the Google Drive folder emphasize the value of human relationships and reflects our brand value of being relationship driven. It communicates that our volunteers are everyday people, just like you and me, and their lives are brightened through human interactions, whether they're at home, in a work meeting, or doing things in their community.
Click here for CCL's Photos Google Drive.
Submitting Grassroots Chapter Photos
CCL's Marketing Department encourages chapters and individuals to submit photos of their events and activities by emailing them to marketing@citizensclimate.org. Photos can be submitted as PNGs, JPGs or HEICs. Please attach photos rather than dropping them in the email body.
Sample Chapter Photos
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Photo Guidance
Our best photos are those where you can tell what the activity is and where it’s taking place, but the focus is on the volunteers and participants. For example, a tabling event, but the photo shows volunteers at the table smiling and having fun. Or a group photo at a tree planting event where everyone is posed with the newly planted trees and shovels.
The main goal of our grassroots chapter photos is to show that we like to have a good time! Climate change can feel really scary and overwhelming. One of the best ways to get more people to join the cause is to show visually that we are creating a community and supporting and uplifting one another.
Quick photo best practices
- Make the setting or activity clear, but focus on volunteers as photo subjects.
- Avoid backs of heads.
- No alcohol/meetings in breweries.
- Candids are okay, but aim for posed photos.
- Outdoor photos tend to perform best.
- Don't forget to post your photos on social media and tag @citizensclimate.
- Above all, have fun! The best photos showcase volunteers working on climate action while having a good time. Laughing and smiling encouraged 😊
Want to share your own group photos and search for other CCL groups'? - Post them on your favorite social media feed and hashtag them with #GrassrootsClimate to be able to find each others!
Sample Promotional Photos
Click here for CCL's Photos Google Drive or on any image below to download.
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CCL Annual Capitol Steps Photos
Best practice: Use these photos on social media or as small supporting images elsewhere. Please do not choose them for large, featured photos such as on banners or front and center on your group website. View or download CCL's annual capitol steps photos from the CCL Annual Group Photo Google Drive folder.
2023 Conference Photo
2022 Conference Photo
2019 Conference Photo
2018 Conference Photo
2017 Conference Photo
2016 Conference Photo
